About Us

ABF Enterprise Group Pte. Ltd. is a dynamic and forward-thinking company dedicated to fostering meaningful connections and collaborations within a diverse range of industries. With a global reach and a steadfast commitment to excellence, we serve as a catalyst for innovation, growth, and prosperity across the realms of real estate, hospitality, tourism, education, healthcare, agriculture, and F&B.

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Our Service

At our consultancy firm, we specialize in guiding companies towards successful overseas expansion. Whether you seek strategic partnerships or other growth opportunities, we are poised to deliver substantial value.
Tailored Strategic Consulting

Strategic consulting is about defining the long-term direction and breadth of an organization, enabling it to gain a competitive edge by leveraging its resources within an ever-evolving business landscape.

REAL ESTATE, HOSPITAL, HOTEL

EDUCATION

ORGANIC AGRICULTURE

AGARWOOD

Our Project

Meet Our Team

Bui Thu Ling (Lynn Ng)
CEO and Founder

Ms. Lynn Ng is the Founder and Chairman of ABF and she has been a business
consultant specializing in Business Strategy and Business Development for large
corporations. She also extends her expertise to industry groups and organizations.
Serving as a dedicated representative, Ms. Lynn offers invaluable legal advice to foreign businesses entering the Vietnamese market. She is a successful business owner with ventures spanning multiple countries, including Singapore

AELLAN CHOO
VICE PRESIDENT

Mr. Aellan Choo, Vice President of ABF, is a leader with a proven track record in business development. His extensive background spans semiconductor, automotive, building materials, and real estate industries. With a keen focus on South East Asia markets, Mr. Choo’s expertise ensures ABF’s continued success and strategic growth. His leadership combines seasoned experience with forward-thinking vision.

JESLIN CHUA
CFO

Ms. Jeslin Chua, formerly a Financial Controller with a 17-year tenure in China, now leads three companies promoting holistic wellness and offering expert financial advice. With over a decade of experience, she guides individuals towards complete well-being of body, mind, and spirit. Recognized with the “Lady of Excellence” Entrepreneur Award in 2021, Jeslin empowers women to embrace their value and confidence.

Lynn Ng
CEO and Founder

Ms. Lynn Ng is the Founder and Chairman of ABF and she has been a business
consultant specializing in Business Strategy and Business Development for large
corporations. She also extends her expertise to industry groups and organizations.
Serving as a dedicated representative, Ms. Lynn offers invaluable legal advice to foreign businesses entering the Vietnamese market. She is a successful business owner with ventures spanning multiple countries, including Singapore

Aellan Choo
Vice President

Mr. Aellan Choo, President of ABF, is a leader with a proven track record in business development. His extensive background spans semiconductor, automotive, building materials, and real estate industries. With a keen focus on South East Asia markets, Mr. Choo’s expertise ensures ABF’s continued success and strategic growth. His leadership combines seasoned experience with forward-thinking vision.

Jeslin Chua
CFO

Ms. Jeslin Chua, formerly a Financial Controller with a 17-year tenure in China, now leads three companies promoting holistic wellness and offering expert financial advice. With over a decade of experience, she guides individuals towards complete well-being of body, mind, and spirit. Recognized with the “Lady of Excellence” Entrepreneur Award in 2021, Jeslin empowers women to embrace their value and confidence.

Grand Master Hillary Phang
Group Advisor

Grand Master Hillary Phang, the visionary founder and CEO of Yuan Zhong Siu, Asia’s foremost Feng Shui brand, is celebrated for his precise Feng Shui and Astrology
analyses. With over 30 years of experience, he holds the esteemed title of Grand Master in the realm of geomancy. Beyond his renowned expertise, Grand Master Phang serves as a trusted business owner and advisor to numerous affluent businessmen, further solidifying his influential role in both the ancient practice of Feng Shui and modern business landscape. His invaluable insights have been featured in major media publications, reaffirming his status as a pioneering figure in this field.

Partnerships and Collaborations

Discover our network of partners and collaborators, spanning across the region. These valued connections bring together collective expertise and efforts, enabling us to engage in impactful initiatives and projects.

Blog New

Diễn đàn Kinh tế ASEAN 2026: Nâng vị thế thương hiệu Việt
27 August, 2026

Sáng ngày 22/8/2026, Diễn đàn Kinh tế ASEAN 2026 được tổ chức lâu dài tại...

‘越南特色品牌’——唤起新时代的民族自豪感
13 October, 2025

2025年亚太经济论坛以“促进经贸合作·提升越南品牌”为主题，旨在扩大区域合作机会，在充满活力的亚洲经济格局中传播越南价值。 当前，越南品牌正处于转型升级阶段，竞争力正以创意价值、可持续性和独特文化身份为衡量标准。国家品牌的定位，已成为在融合进程中体现内在实力与民族自豪感的重要标尺。 本着这一精神，2025年亚太经济论坛（Asia-Pacific Economic Forum 2025）将于2025年12月20日在中国上海隆重举行。该论坛为年度轮流举办的地区性盛会，预计将汇聚来自越南、中国、日本、韩国、新加坡等国的数百家企业、投资者及专家，以及多家国际经济组织代表。 今年的论坛旨在加强亚太地区企业界的经贸往来与合作联系，从而提升竞争力，为越南企业在区域市场树立更高地位。参与领域包括金融与银行业、工业园区房地产、电子电气、机械制造、物流、保险、石油天然气、制药、化妆品、高科技农业、文化旅游服务、医疗及进出口等多个行业。 论坛为越南企业提供交流与合作的平台，助力企业发展、提升越南品牌价值，并增强国内外合作伙伴、投资者及消费者的信心。 “2025年亚太经济论坛”旨在发掘并表彰在推动商业机会平等化、实现多元与可持续经济建设、协调社会经济与环境目标等方面表现卓越的企业与企业家。 奖项类别包括： – 亚太区优秀企业奖（Asia Pacific Corporate Excellence...

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